Happy Kind Giving

Fill the world with kindness.

We run two little shops and give 1% of every sale to a donation pool anyone can audit on-chain. Sell to make a living. Give to make a difference.

Happy Kind ghost mascot
Who we are

Happiness and kindness, hand in hand.

The idea of Happy Kind was conceived when the founder, Joey, bought a painting for her son with a caption saying “fill the world with kindness”. In this modern world, kindness has taken a backseat to self-interest in fueling happiness.

When we started our business venture, we firmly believed that Happiness and Kindness should go hand in hand in making the world a better place.

So who are we? We run two businesses — Happy Kind Kiddo (the baby store) and KITA (the sleep studio). We sell to make a living. Just that, we make a difference by Doing Good.

Happy Kind Kiddo logo

Our baby store, Happy Kind Kiddo — serving Singapore and Malaysia since 2019.

What we do

Small shop, open books, kind heart.

1Share & learn

Sharing what we know and learning what we have yet to know. We engage our customers with bite-size content on our social media channels.

2Give back 1%

Kindness makes you happy and happiness makes you kind. We give back to the community by contributing 1% of sales towards our donation pool.

3Radical transparency

In open and transparency we trust. Contributions are stored in a blockchain wallet that is accessible by everyone.

NOW REWARDING

Sunset of $KIND, dawn of $HYPE.

Every purchase now earns 1% back in $HYPE, deposited straight to your wallet. Another 1% goes to the donation pool — and if you skip crypto, your full 2% is donated instead.

Discover the $HYPE story →

Happy Kind x Hyperliquid
Update announcements

Notes from the journey.

Update

Moving Forward to 2025

Reflecting on 2024: Embracing Challenges and Continuing Our Mission

Read more →
Update

A Mid Year Reflection on 2024

Reflecting on H1 2024: Our Commitment to Resilience

Read more →
Update

A Reflection on 2023

Reflecting on 2023: A Journey of Kindness and Innovations

Read more →
Contribution history

Every month, on the record.

1% of monthly sales from Happy Kind Kiddo and KITA, converted to stablecoins and held in our public donation wallet.

Shops

Where to find us.

Get in touch

Questions, ideas, or just kindness?

We would love to hear from you.

we@happykind.co